In prior pieces, I laid out an agenda for B2B content marketing and poked some holes in failed tactics like social media blasts . It’s time for a closer look at what actually works, […]
The pros and cons of video as a B2B marketing tactic
I See You: Video Collaboration in the Enterprise
For videoconferencing and telepresence to gain the same adoption as telephony, companies must improve the ease of use in scheduling and initiating new meetings. It must be as easy to start […]
Enterprise Communications
2012 saw another solid year of growth for web and video conferencing among businesses. User demand is growing at a strong pace indicating that web and video meetings are going mainstream. In a recent Frost & Sullivan survey of C-level executives in North America, web and video conferencing ranked […]
Video conferencing adoption: Tracking trends and deployment strategies
Editor’s note: Video conferencing adoption is growing, and IT departments must install and integrate the technology to their best advantage. Whether it’s room-based video conferencing, desktop video conferencing , telepresence or a combination, this Expert Lesson will guide you through the decision matrix to choose the best solution for […]
Video Interviewing Platform HireVue Grabs $25 Million From Sequoia For Deeper Push Into HR
hirevue When digital recruiting platform HireVue got its start nine years ago, the company actually shipped webcams to job candidates, allowing them to interview for long-distance jobs online. Though today, video interviewing startups are far more common, this was still something of a novel idea at the time. Founder […]