Change Management
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2015 Benchmarking Study
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The Change Management industry consists of consulting services, training services and products. Companies actively offering Change Management services or products include large and small consulting firms, Change Management product development companies, higher education institutions and business certification organizations — including change management associations.
Types of Change Management Organizations
Most large consulting firms offer Change Management consulting services that fall broadly under the umbrella of management consulting. These services are typically strategic offerings rather than a stand-alone service. Companies offering Change Management training services in addition to consulting services usually do so on a client-specific basis. Products, when provided, are generally offered to support a consulting engagement.
On the opposite end of the spectrum are boutique consulting firms dedicated
primarily or solely to Change Management. These companies provide a core offering in the form of consulting or training services. Their intellectual property often takes the form of proprietary Change Management models, strategies, and methods, as well as products such as books, toolkits, and web applications.
Other organizations fall somewhere in between. Higher education institutions have begun offering Change Management degrees, as well as continuing education credits through Change Management courses. In limited cases, certain higher education institutions have partnered with management consulting firms to offer programs and services. Additionally, business certification organizations also offer Change Management accreditation among their certification courses.
Choosing a Change Management Program
Change Management targets all organizations undergoing change, regardless of industry. Products, tools, and trainings target the larger group of general managers and business leaders, in addition to a select group of Change Management professionals and consultants. When deciding on a Change Management program, organizations can generally choose from:
- Off-the-shelf Change Management programs to apply to their projects
- Developing and applying their own Change Management methodology
- Engaging a consulting firm which offers Change Management services
Organizations choosing to apply an off-the-shelf approach may send a team of managers or group of executives to training courses and/or buy Change Management products to support their Change Management program.
Organizations choosing to develop their own Change Management methodology in-house may license intellectual property from a Change Management provider to customize their unique approach or develop tools and processes completely from internal experience.
Organizations choosing to hire a consulting firm may request the consulting firm develop a custom set of Change Management tools tailored around the organization, or the organization may be aware of a specific Change Management methodology and engage a consulting firm to educate and train its managers in that particular methodology.
Where Prosci Fits In
Increasingly, organizations have opted to develop internal Change Management competency over one-time consulting engagements for Change Management. This has resulted in a shift in the marketplace from a preference for services only, to a preference for services with product offering. Organizations are more frequently choosing to buy or license Change Management models and tools and become trained in their theory and application in order to develop an internal capability. This shift in preference has also resulted in the recent increased desire for web-based software and mobile applications.
Prosci holds a unique position in this marketplace as the world leader in Change Management research and the associated training programs and products. Learn more about The Prosci® Advantage.