Many brands are moving away from metrics that purport to measure ROI on social media. They’ve realized that social media isn’t a transactional engine or sales machine, so they’re dropping half-baked indicators that gauge secondary effects, such as financial return. Instead, the new metrics evaluate social media strategies in […]
Social Neuroscience, SCARF Model and Change Management
I have been quite intrigued by the intersection of neurosciences and management / leadership lately. It all started on the Organizations Change Practitioners community on LinkedIn . No disrespect for the other groups I’ve joined, but it probably is the one I find the most inspiring amongst the groups […]
7 Strategies To Meld Social With Business Process
Businesses consider integration of social technologies with business processes to be important, but only about one-third of them expect social to be integrated across the business in the next two years, according to a study by AIIM, a global community […]
Social Business Demands Working Out Loud
What should a social business look like? A little over a year into my company’s journey into social business, I’ve come up with some ideas that revolve around two complementary themes: — Working Out Loud : Coined by Bryce Williams in 2010 and amplified in a number of blog […]
Social Business Adoption: Focus On People
Many companies understand the value of social business: increased employee productivity, increased revenue and reduced operational costs. In July 2012, the McKinsey Global Institute released a report that found that social technologies within an enterprise can “raise the productivity of knowledge workers by 20% to 25%.” Organizations buy […]
Why We Collaborate
NPR TED TALK:
How do you channel mass chaos into order? July 12, 2013 “The world has over a trillion hours a year of free time to commit to shared projects,” says professor Clay Shirky. But what motivates dozens, thousands, even millions of people to come together on the Internet and commit […]
The Top 7 Mistakes of Performance Management: U.S. Data [Infographic]
US-Infographic-PM Feedback is a crucial mechanism in managing performance. Failing to provide helpful feedback to employees about how well they’re doing their jobs is one of the seven major mistakes of performance management. And the impact could be significant; in the infograph below, employee engagement falls 45 percentage points […]
Prepare now for a 7-year famine in IT services
The IT services industry is sticking its collective head in the sand over the impact that the shift to the cloud will have on its future revenues and staffing levels. Is it complacency, ignorance or downright deer-in-the-headlamps syndrome? French blogger […]
The problem with social media marketing – YOU
In 2009, I wrote: Like it or not, large enterprises – the big name brands – have to work in structures and hierarchies that most E2.0 mavens ridicule but can’t come up with alternatives that make any sort of corporate […]
Geoffrey Moore: culture, collaboration, clouds and chasms
We all know about Geoffrey Moore’s famous Chasm across which all technology movements must cross . (And if you don’t know about it, time to get up to speed!) I caught up with Moore last week in anticipation of his forthcoming […]